Pedestrian Areas
VISUALCOUNTER offers a complete range of solutions in the ‘Pedestrian Areas’ sector that allows you to analyse the information on the count, flow and behaviour of people visiting or walking through certain exterior pedestrian areas of cities
Time patterns of inflow in pedestrian areas
Staying and walking times in pedestrian areas
Degree of recurrence / customer loyalty (new, daily, weekly, monthly, occasional, …)
Measurement of the commercial potential of the area for the opening of a commercial space
Maps of activity and customer trajectories in the pedestrian area
Influence of meteorology on transit in the pedestrian area
VISUALCOUNTER solutions for Pedestrian Areas
VC.VISION-5D
Analysis solution for customer flow in commercial areas
The most reliable (99%) and robust people counting solution on the market
VC.VISION-2D/3D
High accuracy people counting without the need for any external mechanical element
Different technologies (2d / 3d-stereo) for offering a solution tailored to the needs of each customer
VC.TRACKER
Solution for the detection and passive tracking of people through their mobile devices with WIFI or Bluetooth communications activated
VC.IR2
A solution of bidirectional counting of people in external commercial areas with great precision using infrared laser sensor beams
VC.AREA.SENSE
Monitoring system for waiting areas at public transport stops to in order to detect the presence of possible passengers
VISUALCOUNTER analytical tools for Pedestrian Areas
Benefits of VISUALCOUNTER solutions for Pedestrian Areas
Make the management of commercial and advertising spaces profitable
Measurement of the commercial and advertising potential of streets, crossing points, advertising signs, shop windows, videos in advertising channels based on the influx patterns
Management of the rental of commercial areas
Optimise the commercial value of the area
Impact of promotions, marketing and advertising on the flow of customers
Measurement of the impact of opening / closing commercial premises in a nearby geographical area
Analysis of customers’ behaviour in order to adapt to their interests
Measurement of meteorological influence
Improve visitor experience
Management of energy, cleaning and security resources with daily / weekly / monthly influx patterns
Improved visiting and strolling experience through services adapted to the real demand
Adequacy in the management of time between changes in traffic lights to the actual flow of people in pedestrian crossings
