{"id":2639,"date":"2022-01-07T11:44:49","date_gmt":"2022-01-07T11:44:49","guid":{"rendered":"https:\/\/www.visualcounter.com\/web\/?page_id=2639"},"modified":"2023-02-13T11:45:29","modified_gmt":"2023-02-13T11:45:29","slug":"vc-analytics","status":"publish","type":"page","link":"https:\/\/www.visualcounter.com\/web\/en\/solutions\/vc-analytics\/","title":{"rendered":"VC.ANALYTICS"},"content":{"rendered":"[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” el_class=”section_soluciones”][vc_column][vc_widget_sidebar sidebar_id=”Menu Soluciones” el_class=”menu_soluciones”][vc_widget_sidebar sidebar_id=”Menu SOFTWARE” el_class=”menu_otras-soluciones”][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=”” el_class=”section_soluciones-productos”][vc_column_inner width=”1\/2″][vc_single_image image=”2139″ img_size=”full” qode_css_animation=””][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]\n

VC.ANALYTICS<\/h3>\n[\/vc_column_text][vc_column_text]Web analytics dashboard for management of KPIs for traffic, flow, customer behaviour and business ratios<\/strong>[\/vc_column_text]BROCHURE<\/a>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#e3e3e3″ el_class=”section_caracteristicas”][vc_column width=”1\/3″][vc_column_text el_class=”modulo_caracteristica”]Information on customer traffic and movement<\/strong>
\nIntegration of customer traffic and movement data from the VC.Vision-5D<\/span><\/a> and VC.Vision-2D\/3D<\/span><\/a>[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica”]Analytics of customer flow and behaviour<\/strong>
\nIntegration of customer movement data (activity maps, paths, visiting areas, attraction potential customer ratio, stay time, fidelity) from the smartphone wifi tracking solution VC.Tracker<\/span><\/a> solution[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica modulo_caracteristica-ultimo”]Advertising channels and window display audience<\/strong>
\nIntegration of customer movement data in advertising and window display areas from the\u00a0VC.Area-Sense <\/span><\/a>solution[\/vc_column_text][vc_empty_space][\/vc_column][vc_column width=”1\/3″][vc_column_text el_class=”modulo_caracteristica”]Counting categories and grouping behaviour<\/strong>
\nIntegration of people counting categories (customers, staff, adults, kids, babycarts, shopping carts, vehicles) and grouping information (individuals, couples and groups\/families)[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica”]Use of fitting rooms and cleaning of toilets<\/strong>
\nIntegration of fitting room use and cleaning event management data with the VC.FitRoom<\/span><\/a>\u00a0and\u00a0VC.Clean-Manager<\/span><\/a> solutions[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica modulo_caracteristica-ultimo”]Management of waiting times in queues<\/strong>
\nIntegration of data of customers waiting and waiting time in service or sales queues from the\u00a0VC.LineView<\/a>\u00a0<\/span>solution[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text el_class=”modulo_caracteristica”]IoT – Cloud services<\/strong>
\nIoT Cloud architecture platform with the possibility of predictive and big data analytics services[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica”]External data aggregation<\/strong>
\nPossibility to incorporate external business data[\/vc_column_text][vc_column_text el_class=”modulo_caracteristica modulo_caracteristica-ultimo”]Multiplatform and multilanguage<\/strong>
\nMultiplatform and in multiple languages (ES\/EN\/PT\/FR)[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image=”2149″ background_image_as_pattern=”without_pattern” background_color=”#e3e3e3″][vc_column][vc_column_text el_class=”section_title”]\n

FUNCTIONALITIES<\/span><\/h1>\n[\/vc_column_text][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” el_class=”section_subtitle_title_text-title”][vc_column_inner el_class=”section_subtitle_title_text-title” width=”1\/4″][vc_single_image image=”2140″ img_size=”full” qode_css_animation=””][vc_column_text]Traffic and detection of <\/span>smartphones by areas<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2141″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Business and customer
\nconversion ratios<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2143″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Area occupation and visits by time<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2142″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Average length of stay <\/span>
\nby time and areas<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”75″][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” el_class=”section_subtitle_title_text-title”][vc_column_inner width=”1\/4″][vc_single_image image=”2144″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Categorisation and behavior\u00a0<\/span>of returning customers<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2145″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Data of customers traffic by access<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2146″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Aggregated meteorological information<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_single_image image=”2147″ img_size=”full” qode_css_animation=””][vc_column_text el_class=”section_presectores-title”]Activity and path maps<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”50″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_title”][vc_column][vc_column_text]\n

ANALYTICS BUSINESS INDICATORS
\nIN COMMERCIAL AREAS<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_iconos”][vc_column width=”1\/5″][vc_single_image image=”1043″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Performance of the commercial area in real-time<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1041″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Traffic patterns by time periods<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1049″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Customer dwell time<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1038″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Attraction ratio (visits) compared to the potential customers from the surroundings<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1048″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Reduction of waiting times in payment queues<\/h3>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_iconos”][vc_column width=”1\/5″][vc_single_image image=”1638″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Detection \/ exclusion of employees<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”2440″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Grouping info (individuals, pairs and groups \/ families)<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”954″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Visit ratio of departmental areas<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1511″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Comparatives between shops, brands, regions, etc<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1052″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Advertising channels and window display audience<\/h3>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_iconos”][vc_column width=”1\/5″][vc_single_image image=”1047″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Analysis of hot and cold commercial areas<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1091″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Usual customer paths<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1444″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Degree of customer loyalty and return<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1504″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Management of fitting room and toilet use<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/5″][vc_single_image image=”1510″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Management of energy, cleaning and security resources<\/h3>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_iconos”][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/4″][vc_single_image image=”1637″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Integration of external data (receipts, staff) for the calculation of conversion ratios<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_single_image image=”1040″ img_size=”full” alignment=”center” qode_css_animation=””][vc_column_text]\n

Weather influence<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#ffffff” el_class=”section_title”][vc_column][vc_column_text el_class=”section_subtitle_title_text-title”]\n

SOLUTION FOR ALL SECTORS
\n<\/strong><\/span><\/h1>\n[\/vc_column_text][vc_empty_space][vc_single_image image=”2159″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#e3e3e3″ el_class=”section_title”][vc_column][vc_column_text]\n

ASSOCIATED TECHNOLOGICAL SOLUTIONS<\/strong><\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” background_color=”#e3e3e3″ el_class=”PersonalSlider PersonalSlider1 PersonalSliderProductos” css=”.vc_custom_1549881626895{padding-bottom: 50px !important;}”][vc_column][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=”” el_class=”PersonalSlider-item”][vc_column_inner width=”1\/2″][vc_single_image image=”1961″ img_size=”full” qode_css_animation=””][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]\n

VC.VISION-5D<\/h3>\n[\/vc_column_text][vc_column_text]\n