Retail
VISUALCOUNTER offers a complete range of solutions in the Retail sector that allow you to analyse the count, flow and behaviour information of your customers, with the ultimate goal of increasing sales efficiently and professionally.
Hourly patterns of inflow in different points of access
Rate of visits to different departments
Staying and walking time in the shop and its departments
Proactive reduction of waiting times in changing rooms
Average waiting times in queues and customer service at tills
Degree of recurrence / customer loyalty (new, daily, weekly, monthly, occasional, …)
Maps of activity and usual trajectories in the commercial area
Rate of attraction of customers in the shop environment
Influence of meteorology on your business
VISUALCOUNTER solutions for the Retail sector
VC.VISION-5D
Analysis solution for customer flow in commercial areas
The most reliable (99%) and robust people counting solution on the market
VC.VISION-2D/3D
High accuracy people counting without the need for any external mechanical element
Different technologies (2d / 3d-stereo) for offering a solution tailored to the needs of each customer
VC.TRACKER
Solution for the detection and passive tracking of people through their mobile devices with WIFI or Bluetooth communications activated
VC.FITROOM
Solution for the management of the occupation and attention of the testers of a commercial area by intelligent and invisible presence sensors for the customer
VC.S.QUEUE.MANAGER
A single row management solution that allows us to accelerate flow in order to improve customer service
VISUALCOUNTER analytical tools for the Retail sector
VC.I.STATS
Analytical web tool for centralised data management of influx, flow and indicators for your business
VC.DASHBOARD
KPIs management analytics web dashboard for flow, influx, customer behaviour and business ratios
VC.CHECKOUT.MANAGER
Software tool for the optimal and automatic management in real time of the opening / closing of tills or points of sale
Benefits of VISUALCOUNTER solutions for the Retail sector
Maximise the customer / visitor relationship
Development of daily / weekly / monthly influx patterns
Measurement of the attraction rate of a shop in its commercial environment (shopping centre, street…)
Optimisation of customer waiting times in till queues
Proactive reduction of exits without purchase with the improvement of the customer’s purchase experience
Measurement of meteorological influence
Make marketing plans profitable
Impact of promotions and advertising on the flow of customers
Measurement of the audience of advertising channels
Management of the renting of commercial areas
Tailored marketing during off-hours
Optimise operating costs
Optimal management of staff and stock adapted to the needs of customers
Comparisons between shops, brands, regions …
Measurement of the impact of opening / closing of your own shops or those of the competition
Management of energy resources, cleaning and security with flow patterns
